May 12, 2003
12:36 PM EST CLINTON,
N.J.With a product that hopes to put the company on collision
course against titans Nokia Corp. and Qualcomm Inc., start-up
Magnolia Broadband Inc. has rolled out a dual-antenna platform
product, known as DiversityPlus, for CDMA-based cell phones.
The company said it is partnering with major handset
makers to push the technology, and two carriers, one in the
United States and the other in Asia, are trialing the product.
The product varies from the offerings by Nokia and
Qualcomm because Magnolia antenna technology offers both
receive and transmit, while the big names offer only receive,
claimed the company. Magnolias technology also offers voice,
while the others offer only data.
Operators can
provide better coverage, significantly improved data
throughput [and] extended battery life, while enjoying
increase in capacity without resorting to expensive
improvements, said the company.
The product will
cover not only CDMA IS-95, but also cdma2000 and W-CDMA
technologies.
Magnolia is creating a quantum leap for
the wireless industry by enabling service providers to deliver
needed improvements in quality of service to their customers
on an individual basis, said Haim Harel, chief executive
officer at Magnolia.